Toys“R” Us opened its first store in Robinsons Galleria in 2006 as a sub-licensee of Li&Fung Group. Now with 41 stand-alone stores and 52 Toy Box sections in Robinsons Department Stores, Toys “R” Us has become one of the industry’s key destination points for everything toys.
Toys “R” Us is home to a wide range of well-known and well-loved brands, such as Disney, Lego, Play-Doh, Barbie, Star Wars, and Transformers, plus it is the perfect playground for toy lovers of all ages. Toys “R” Us also offers a fun-filled selection of private labels exclusive to Toys“R” Us such as BRU, You and Me, Fast Lane, Stats, True Heroes, World Peacekeepers, Universe of Imagination, Just Like Home, and Pavilion.
Toys“R” Us is committed to delivering a truly unique experience to children and families while putting value to the holistic growth of every child in the household, where toys are not only fun to play with but are also important for learning and development.
Tag line: Today we PLAY!
Aside from being ACCESSIBLE to the Filipino community wherever they are, Toys ”R” Us is also AVAILABLE AND VISIBLE to customers in all mediums including an online marketplace, Lazada.
This enterprise is an epitome of convenience for the shoppers as they get access to a large collection of toys on their screens and can place an order with a few clicks. Some of the toys that one can expect to find at Toys” R” Us are action figures, toy dolls, die-cast cars, infant toys, toys for fun and learning, games, gadgets, outdoor toys, and collectible items. The aim of this toy store is to extend an experience that is one of a kind and unforgettable for the children. After all, toys are so much more than playthings.
Toys” R” Us online has opened gates that lead to shopping with discounts and good deals. This enterprise is a part of LazMall and this venture with LazMall has enabled the enterprise to grow and bring to customers the latest and hottest collection of toys. People can now get discounts and also give their kids the toys they can enjoy for a very long time.